Jasmin Noir is the latest feminine fragrance from Bvlgari, and it's positioned to attract a "new consumer looking for something more prestigious" — that is, it's more expensive than the other fragrances in the line. I would say I was cautiously looking forward to it; I adore jasmine, and a big, dark jasmine is always welcome, but the foody notes did not sound entirely appealing (the list: green sap, gardenia, sambac jasmine absolute, satin almond, precious woods, tonka bean and licorice).
As it turns out, Jasmin Noir is not a big, dark jasmine anyway, or at least, maybe it isn't. The opening is citrus-y green and rather sweet (think syrupy sap rather than bitter). There is a flash of gardenia in the early stages, almost but not quite heady, but it doesn't linger long. Then, just when I'm waiting for the heart notes to bloom, it seems to lose steam entirely. There is jasmine, yes, but it is faint, and likewise some dark wood, very faint (too faint to justify the noir in the title), and some milky almond. There is a very subtle hint of licorice, although like the gardenia, it doesn't hang around long. After an hour, it is just a bit of dry wood enlivened with a touch of vanilla and what's left of the milky almond, nothing more. It smells good, but it doesn't smell much, and the jasmine hardly seems to be the point. I had expected that I'd want to test it next to some of my favorite jasmine scents, but as it turned out, what it reminded me of more than anything was Estee Lauder's Sensuous — it has that same "modern woods for women" vibe, but with a drier, more austere finish.